Specialist service
Ecommerce SEO
Grow non-paid product discovery by improving category architecture, product information and technical accessibility.
Service deliverables
What is included
- Ecommerce keyword research
- Category architecture
- Product and category optimisation
- Filter and faceted navigation review
- Canonical strategy
- Product schema review
- Internal linking and merchandising
- Out-of-stock strategy
- Editorial content planning
- Organic revenue reporting
Business impact
What this work is designed to improve
Outcome 1
Improve product and category visibility.
Outcome 2
Create clearer pathways to purchase.
Outcome 3
Reduce crawl waste from filters and parameters.
Outcome 4
Use organic data to support merchandising.
Process
Our approach
1. Understand
Clarify the business goal, audience, current position and available data.
2. Prioritise
Select the work most likely to improve performance and reduce avoidable waste.
3. Implement
Complete the agreed setup, content, development or campaign work.
4. Improve
Measure results, explain learnings and refine the next actions.
FAQs
Frequently asked questions
How quickly can results appear?
Timing depends on your starting point, competition, website quality and implementation speed. We provide realistic milestones rather than guaranteed positions.
Do you provide implementation?
Implementation can be included, coordinated with your developer or delivered as a prioritised roadmap, depending on the scope.
How is success measured?
We focus on commercially relevant visibility, qualified traffic, enquiries and revenue signals where reliable data is available.
Next step
Ready to discuss ecommerce seo?
Request a free audit or tell us about your current situation and the result you want to improve.